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What Makes Alkalign Unique?

What Makes Alkalign Unique?

by Erin Paruszewski | Sep 29, 2022 | Community, Current Promos, Diversity, Fitness, Fitness & Exercise, Inclusion, Motivation, Myth-Busting

Unlike the aspirational and unsafe workouts we see on all over Instagram, Alkalign is a workout that is accessible to *almost* all and has prioritized safety, effectiveness and function over profit, aesthetics or that latest/greatest “fad” feel.  Alkalign is a workout...
Fitness That Feels Good: Why You Workout Impacts How You Workout

Fitness That Feels Good: Why You Workout Impacts How You Workout

by Erin Paruszewski | Sep 2, 2022 | Community, Fitness, Fitness & Exercise, Functional Fitness, Instructors, Mental Health, Motivation, Myth-Busting

Have you ever thought about why you workout? Some common responses include:  To lose weight To keep weight off To earn or burn what I eat and drink To look a certain way (aka “thin”) These were all the reasons why I started running in 7th grade and continued...
Deep Thoughts by Erin – A New Season, A New Perspective

Deep Thoughts by Erin – A New Season, A New Perspective

by Erin Paruszewski | Aug 31, 2022 | Community, Fitness, Fitness & Exercise, Mental Health, Motivation

Dearest Blue Crew, Hope you’ve enjoyed your summer. I was grateful to get away for my first real vacation since my honeymoon 15 years ago. Little did I know when I started a business at the age of 30 that I’d put so much on hold to invest every ounce of my being into...
PURPOSE & PASSION — THE ANTIDOTES TO UNCERTAINTY

PURPOSE & PASSION — THE ANTIDOTES TO UNCERTAINTY

by Erin Paruszewski | Aug 26, 2022 | Diversity, Fitness, Inclusion, Instructors, Mental Health, Motivation

The last 2 years of Covid challenges that individuals and businesses are facing has offered us a good opportunity to reset, re-evaluate, and re-prioritize what it means to BE — to Live Present and with purpose, to do something each and every day that we are passionate...
It’s Now or Never

It’s Now or Never

by Erin Paruszewski | Aug 23, 2022 | Community, Fitness, Functional Fitness, Motivation

Alkalign is a small business. We are not funded by VCs. We are no longer buoyed by government relief. We must operate “in the black” to keep our lights on and our doors open. As our accountants advised us, now is the time to 💩 or get off the 🚽.  A...
Diversity, Equity and Inclusion at Alkalign

Diversity, Equity and Inclusion at Alkalign

by Erin Paruszewski | Aug 4, 2022 | Community, Diversity, Environment, Fitness & Exercise, Inclusion, Instructors, Motivation

Inclusion has always been at the forefront of who Alkalign is. At its inception, our goal was to create a brand, a workout and an environment where all felt welcome. Coming from a barre background, most of our clients at the time were women ages 25-45. Operating in...
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