by Erin Paruszewski | Nov 15, 2022 | Community, Fitness & Exercise, Functional Fitness, Instructors, Mental Health
Dear Blue Crew- As I write this, I am currently taking some time off from Alkalign to Recharge with my family. I don’t know about you, but the Covid years were INTENSE and I’m feeling a bit burned out. We spent years in a fight or flight state, pivoting and adjusting...
by Erin Paruszewski | Sep 29, 2022 | Community, Current Promos, Diversity, Fitness, Fitness & Exercise, Inclusion, Motivation, Myth-Busting
Unlike the aspirational and unsafe workouts we see on all over Instagram, Alkalign is a workout that is accessible to *almost* all and has prioritized safety, effectiveness and function over profit, aesthetics or that latest/greatest “fad” feel. Alkalign is a workout...
by Erin Paruszewski | Sep 2, 2022 | Community, Fitness, Fitness & Exercise, Functional Fitness, Instructors, Mental Health, Motivation, Myth-Busting
Have you ever thought about why you workout? Some common responses include: To lose weight To keep weight off To earn or burn what I eat and drink To look a certain way (aka “thin”) These were all the reasons why I started running in 7th grade and continued running...
by Erin Paruszewski | Aug 31, 2022 | Community, Fitness, Fitness & Exercise, Mental Health, Motivation
Dearest Blue Crew, Hope you’ve enjoyed your summer. I was grateful to get away for my first real vacation since my honeymoon 15 years ago. Little did I know when I started a business at the age of 30 that I’d put so much on hold to invest every ounce of my being into...
by Erin Paruszewski | Aug 23, 2022 | Community, Fitness, Functional Fitness, Motivation
Alkalign is a small business. We are not funded by VCs. We are no longer buoyed by government relief. We must operate “in the black” to keep our lights on and our doors open. As our accountants advised us, now is the time to 💩 or get off the 🚽. A...
by Erin Paruszewski | Aug 4, 2022 | Community, Diversity, Environment, Fitness & Exercise, Inclusion, Instructors, Motivation
Inclusion has always been at the forefront of who Alkalign is. At its inception, our goal was to create a brand, a workout and an environment where all felt welcome. Coming from a barre background, most of our clients at the time were women ages 25-45. Operating in...